Our next trade show exhibition will be at Coffee Fest in Chicago (June 7 – 9, 2013) coffeefest link . If you plan to attend, please come by booth 319 to visit with Laura and I. I will send you a coupon for discounted attendee badges if you email me through the CONTACT page.
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Looks like there is confirmation of what all know. The coffee experience is contained not only in the cup, but above the cup. So, how do you gain access to the “above the cup” savory deliciousness with a lid on your paper cup? This is a job for FoamAroma . . . The Lid! Nestle Article
Mike Crimmins blogger and all around coffee guy tried FoamAroma and interviews Craig Bailey on Daily Shot of Coffee podcast. (click here for podcast)
One of the benefits of FoamAroma is it’s ability to reduce spillage and to capture the foam from an over-filled foamy drink. Check out these pics from a spill test performed by Barista Pro Shop.
Click Here: Spill Test Results
After SCAA2012 in Portland I headed to London to work the booth with my UK distributor, Progressive Supplies. Tom Bell, the owner of Progressive Supplies, is really taking good care of me with the intent of introducing me to every brand of ale within a 30 minute train ride. Thank you Tom! Tomorrow is our third and final day of The Coffee Festival. So far the excitement around FoamAroma is off the charts. They get what FoamAroma is all about and they want it. Stay tuned for good stuff in the future.
FoamAroma has recently received the following patent and trademark registrations
1) United States Trademark Registration No. 4,119,618
2) United States Design Patent No. D658059
3) Australian Innovation Patent 201101703
4) Australian Certificate of Registration Design No. 340883
5) European Union (27 countries) Office for Harmonization in the International Market (OHIM) Trademarks and Designs RCD Application No. 001967415.
FoamAroma presented a booth at Coffee Fest in New York on March 9 – 11, 2012. One of the attendees who visited our booth was Bryan Scott, owner of Spill The Beans Espresso in Kalispell, MT. A few days after the show I received an email from Bryan describing a taste test he performed back home with his customers to evaluate FoamAroma. Here are excerpts from the email thread between Bryan and I.
It was great to see your product at the NY Coffee Festival. We brought back six of your lids to Montana and had six of our regular customers test from your lids versus standard lids, telling them we were trying to find out what brand of coffee was better. Each of them chose your “brand” of Coffee.
Glad to hear you did a review with your customers. I read in your email that you fooled your customers into a coffee tasting, but the real test was for the lid. Brilliant my man!
Yes the trick taste test was interesting.
Bryan and I talked after the emails. He added that the customers doing the taste test thought they were comparing different coffees in two cups, yet both cups had the same coffee which was the shop’s drip house blend. One cup had their standard lid and the other cup was topped with FoamAroma. The results were that all testers picked the cup with FoamAroma as the best coffee. They described the winning cup with the following:
- “this one is significantly better”
- “this one has a fuller richer flavor”
- “it has a more distinct taste”
This is one more proof that using a FoamAroma lid improves the consumers’ coffee experience by enhancing the drink’s flavor and aroma characteristics. Bottom line: The coffee shop serves a better product using FoamAroma.
Thank you Paper Tiger Coffee Roasters (www.papertigercoffee.com) for the first local order. Ken and Sue Fletcher are the proud owners of Paper Tiger Coffee Roasters and are working hard to offer the best coffee experience which includes the FoamAroma lid and other progressive ideas.